
MCI·02 · User research
Stop guessing what your users want.
Vol. 2 · Better with AI
Real user research methods, done with AI, with no researcher and no budget. Desk research, interviews, surveys, card sorting and A/B testing, with an example case that runs through the whole guide and a final part to go from data to a decision.
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Or get all 4 volumes for USD 36,00MXN 814,32 · 25% offDetails · MCI·02
- Pages
- 36 pp.
- Methods
- 5 real ones
- Tools
- Any AI
- AI cost
- $0
- Format
- PDF + prompts in .txt
- Extras
- Research kit (2 pp.)
- Languages
- Spanish · English
What you'll get
You'll stop making decisions about your users by gut feeling. You'll know which research method to use in each case, how to run it with AI, and how to reach a decision backed by evidence.
“AI prepares and organizes. People answer. You decide.”
What's inside
- 5 methods: desk research, interviews, surveys, card sorting and A/B testing
- One example case applied to every method
- From data to patterns to a one-page report
- Privacy in 3 levels before you give data to an AI
Contents
- Part 1 · Why and how
- 01What you'll get3
- 02Why we guess4
- 03The Pulso case6
- 04The 4 stages7
- Part 2 · Plan
- 05Qualitative and quantitative8
- 06Choose the method and plan10
- Part 3 · Listen and measure
- 07Desk research12
- 08Interviews14
- 09Surveys18
- 10Card sorting20
- 11A/B testing22
- 12Privacy in 3 levels25
- Part 4 · Sort and decide
- 13Sort: from data to patterns26
- 14Decide: the one-page report29
- 15If something goes wrong31
- Wrap-up
- 16UX is everywhere33
- Appendix
- A1Discovery questions34
Look inside
3 real pages from the guide
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All 4 volumes in one pack.

Series author · Better with AI
Who wrote this series
Better with AI is a series written by Martín Juhal, a UX/UI & Product Designer with over 6 years in digital product. He uses generative AI every day in his work and put these guides together to use it with a method, with examples and checking what it answers.
About this series
What format are the guides in?
PDF. Each guide also includes its prompts in .txt files ready to copy and paste, and some add an extra (template, kit or checklist).
Do I need to pay for an AI?
No. The guides are designed to work with the free plan of ChatGPT, Claude or another AI.
Do I need design or tech knowledge?
No. They're written to apply at work, with no coding and no prior experience in the subject.
What language are they in?
Each guide has a Spanish and an English version. They're separate purchases: you pick the version on the product page.
What if it's not for me?
You buy on Hotmart, which offers a refund guarantee of at least 7 days.
Stop guessing what your users want.
USD 12,00MXN 271,44